What’s New on Side Door 2025

Last time we posted, we were asking for help. As a startup, we’ve been lucky to get this far with private fundraising, but we are hitting the point where Side Door needs to sustain itself on revenue alone.

And wow, you answered the call. Hundreds of new artists and hosts joined, and we just had a record-breaking run of shows booked. We’re not at the finish line yet. We still need more hosts coming on board to match the huge demand from artists, but the momentum is real, and it’s thanks to you.

While all of that is happening, we’ve been busy making Side Door better behind the scenes. New features are live to make shows smoother, safer, and easier. We’re also pulling together our best content into a podcast and chatting with artists, hosts, and industry pros so you’ve got more resources at your fingertips.

Here’s a peek at what’s new.

Keep Your Login Safe

Need a hand at the door? Invite a Door Person to handle check-ins without ever giving away your password. It’s a simple way to share responsibilities while keeping your account secure.

iPhone showcasing Side Door's new feature to send an invitation to a door person

Extra Security, Made Simple

Two-factor authentication is now live. Just a quick extra step at login to keep your account locked down and worry-free.This is currently a voluntary security measure.

Start the Show With Confidence

No more guessing if the crowd’s ready, see exactly how many of your audience has checked in and decide whether to start early, right on time, or hold off a little longer.

Guestlist, Your Way

Export your guestlist as a CSV, sort it however you like, and easily add those last-minute names. Whether it’s VIPs, friends, or media, your list is flexible and ready to roll.

Meet Mic 🎤: Your AI Support Agent

Say hi to Mic— our new AI agent carefully trained by Leigh, our Customer Relations Manager. Mic knows our Knowledge Base and platform, inside and out, and can answer your Side Door questions instantly, 24/7.

Don’t worry, you can always ask to ‘Wait for the Team’ if Mic can’t meet all your needs. Your inquiries will be redirected to us to take any action that’s needed.

While we are paring down consistent human support, we are still here for you and care about your experience with Side Door. In an effort to make Side Door as “self-serve” as possible, we will continue to build ways for you to manage your shows on your own terms.